Rise Collective partners with CPAs to bring the STR tax strategy to high-W2 clients who need it — with full execution handled on our end and $4,000 paid to you on every close.
Right for you if: you have clients earning $200K+ in W-2 income who are asking what else they can do about their tax bill — and you want a real, executable answer to give them.
For clients earning $200K–$600K+ in W-2 income, the standard playbook runs out fast. The 401K is maxed. The Roth is done. And every tax season, the same clients come back hoping you found something.
The STR loophole is the something. Most CPAs know the strategy exists. What they've lacked is a partner who executes it completely — so they can finally say yes.
Saves $6–8K in taxes on a $400K income. Essential, and completely insufficient for what your best clients are asking about.
Long-term wealth tool. Moves the needle by thousands. Your client's tax bill is measured in six figures. They know the difference.
These belong in every engagement. They are not what a $450K earner means when they ask "is there anything else we can do" in March.
The moment you say this, they start looking themselves. They find someone else. They wonder why their CPA didn't know. That relationship erodes quietly, then all at once.
A properly structured short-term rental with documented material participation can generate $80K–$150K+ in paper losses that offset W-2 income directly. Year one. Not deferred. Rise handles 100% of execution. Your client gets the result. You get the credit — and $4,000.
The STR loophole requires a real property, operated correctly, with material participation hours documented and defensible at audit. That execution gap is why most clients who hear about this strategy never benefit from it.
Rise closes that gap entirely. We source the property, manage acquisition, handle construction and furnishing, operate the STR, and document all required hours through Surge Tax — our in-house tax strategy team that has done this for 400+ clients and offset $102M+ in W-2 income.
Your job is the introduction. Ours is everything after it. And the consulting fees your client pays Rise — both Phase 1 and Phase 2 — are structured as tax-deductible agreements, so the cost of the solution reduces the tax bill further.
Tyler Jordan, Head of Growth Partnerships at Rise Collective, walks through exactly how the partnership works.
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One introduction from you sets a client on a path to significant tax reduction. Everything else — the call, the property, the execution, the documentation — is handled by Rise.
A brief warm email or introduction call is enough. No prep, no presentation, no paperwork on your end. We take it from there.
Market selection, property acquisition, construction management, furnishing, STR launch, ongoing operations, material participation hour tracking, and the cost segregation study — all done for your client. They do not need to be hands-on. That is the point.
No tiers, no ambiguity. A typical CPA firm that activates this sends 5–20 clients over time — often starting with the two or three who are already asking this question right now.
The referral fee is straightforward. What compounds is the relationship. One activated partnership — where your clients understand the strategy and trust your recommendation — generates referrals for years.
And the clients you send become better clients. They're solving a problem they've carried for years. They credit you. They stay. They refer their colleagues.
Joint webinar, co-branded one-pager, or a client workshop — Rise builds the content and presents. You invite the room. We've done this with financial advisor partners and the conversion rate is strong.
You make the introduction. Rise and Surge Tax own all execution, client communication, documentation, and tax structuring. Your professional exposure is zero. Your credibility is everything.
When your client saves $120K in year one, they tell their colleagues. You become the advisor who had the answer others didn't. That referral network compounds — quietly, permanently.
$4,000 flat fee per referred client who closes. Tracked and paid by Rise. No minimums, no tiers, no gray area.
CPAs don't recommend strategies they can't defend. These are the questions that matter — answered without hedging.
No. The STR loophole is a legitimate IRC strategy — real property, real activity, real deductions. It requires genuine material participation (100+ hours, more than any other person) and a properly executed cost segregation study. Surge Tax has done this for 400+ clients and $102M+ in documented offsets. It is IRS-compliant when structured correctly. Rise structures it correctly.
Rise documents the hours. Surge Tax structures the cost seg and ensures material participation is airtight before filing. Your client doesn't walk into an audit with a box of receipts — they walk in with contemporaneous hour logs and a cost segregation study from a team that has defended this position before. The documentation is built for this scenario from day one.
You are making a referral to a third party — not providing the tax strategy advice yourself. Rise and Surge Tax own the execution, the structuring, and the documentation. Your role is the introduction. The professional liability stays with the firm that structures and executes the strategy.
$200K+ in W-2 or business income with $250K+ in accessible capital. The ideal client is a physician, executive, attorney, or business owner who is already aware they're overtaxed and actively asking what else they can do. They do not need to be real estate investors — that is the entire point of the done-for-you model.
Rise handles all operations. The material participation requirement is met through documented activity — reviewing financials, approving decisions, coordination — not physical labor or day-to-day management. Surge Tax coaches every client on exactly what qualifies and how to record it to hold up at audit.
I've been in practice for nineteen years. Every tax season, my best clients — the surgeons, the partners, the executives — ask me the same question: is there anything else we can do? For most of my career, after the 401K conversation, I didn't have a great answer. I referred four clients to Rise last year. Every single one called me personally after we filed. That doesn't happen with routine tax work.
[ CPA Partner Name ] — CPA, [ City, State ]
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Rise is a portfolio of companies built around the STR investor. When you introduce a client, they don't need to assemble a team. They have one.
Market selection, acquisition, construction, furnishing, launch, and operations. 22–25% average cash-on-cash return. 15% guaranteed floor. Phase 1 and Phase 2 fees are structured as tax-deductible consulting agreements — the cost of the solution reduces the bill.
In-house STR tax strategy team. Cost segregation studies, material participation documentation, and hour tracking — structured for audit defensibility from day one. $102M+ in documented W-2 offset across 400+ clients.
LLC and entity structuring by a licensed attorney. Every investor needs this done correctly before they close on a property — it's in-house so your client doesn't end up with a structure that won't hold.
DSCR and hard money financing, in-house. Licensed in AZ, FL, NC, TN, and TX. Removes the financing obstacle before it slows a timeline that already has a December 31 deadline.
How does the referral fee get paid?
$4,000 flat per referred client who closes on a BNB Turnkey property. Rise tracks attribution and processes payment. No minimum volume, no tiers. One referral is paid the same as twenty.
Do I need to do anything after making the introduction?
No. Once you make the introduction, Rise handles all discovery, deal structuring, property selection, execution, and client communication. You are kept in the loop — nothing further is required from you.
What income types qualify?
Primarily W-2 income — physicians, executives, pilots, attorneys, and high-earning employees. Business owners with pass-through income also qualify and often have additional stacking options. Minimum: $200K income, $250K accessible capital.
Why does the timing matter so much right now?
The BNB Turnkey process takes 3–5 months. A client who engages in July is on track to have an active property, documented hours, and a cost seg study complete before December 31. A client who engages in October is not — they are looking at 2027. The conversation you have this month determines whether they file differently next April.
Can we do a joint webinar for my client base?
Yes — and this is one of the most effective formats. Rise provides all content: the STR strategy explained clearly, case studies, and live Q&A. You bring the audience. We've run this with financial advisor partners and it converts well.
What markets does Rise build in?
Proven STR markets with strong occupancy data — primarily Southeast and Sun Belt, with select Mountain and Beach markets. Every market is selected using AirDNA data and Rise's internal performance history. Your client doesn't pick from a list — Rise recommends based on their capital, timeline, and return targets.
No pitch deck. I'll walk you through how the partnership is structured, what your clients are eligible for, and what you receive on every close. If it's a fit, we move. If it's not, you leave with a clearer picture of the STR strategy regardless.
Head of Growth Partnerships, Rise Collective
tyler.jordan@hometeamvr.com
No obligation. Typically 20 minutes.
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